Photoplay’s James Chappell adds his (much-awarded) flair for making music videos people love to Westfield’s Christmas video – a jazzy musical theatre rendition of Santa Claus is Coming to Town.
The campaign created by Westfield agency, Sibling, is an antidote to 2021, a year of uncertainties. Westfield presents the certainty that whatever 2021 has thrown at us, when Christmas comes around, Westfield is the one-stop destination for shopping, leisure and entertainment. It’s where kids across Australia come to visit Santa himself. Bring on the Magic invites customers across Australia and New Zealand to celebrate the festive experience on offer at Westfield Living Centres.
“There’s no doubt that after another tough year, we’re all more than ready for a bit of merry,” stated Sibling executive creative director, Penny Buck. “With this year’s campaign, we wanted to funnel that feeling into some fancy footwork and create a spot with pure and simple joy at its heart. And with the big man touching down at Westfield, we’re bringing a whole new meaning to painting the town red.”
“We are pleased to partner with Sibling and Scentre Group on a film that is an invitation to the holiday season and the man of the hour himself,” added Photoplay executive producer, Oliver Lawrance.
Credits:
Client: Westfield
Group Brand Experience Manager – Content & Operations: Amy Copley
Senior Brand Experience Manager: Kristi Grose
Brand Experience Manager: Lauren Cain
Brand Experience Executive: Annabelle Beirne
Agency: Sibling
Managing Partner: Heidi Verlaan
Executive Creative Director: Penny Buck
Associate Creative Director: Libby young
Senior Copywriter: Sean Corcoran
Strategy Director: Laura McRae
Executive Producer: Elissa Maine
Senior Producer: Claire McDonald
Senior Account Director: Surungi Hohol
Senior Account Manager: Kieran Waugh
Media Director: Agnes Gudz
Head of Studio: Grant Hendren
Production Company: Photoplay / Playtime
Director: James Chappell
Executive Producer: Oliver Lawrance
Producer: Emma Thompson
DOP: Jack Saltmiras
Offline Editor: Lily Davis @The Editors
Online & VFX: White Chocolate
Colourist: Billy Wychgel
Music Composition and Sound Design: Sonar Music
Media: AKQA
