Jeff Bezos in talks to support Indonesia’s e-commerce Ula

Mid-year Indonesian ecommerce startup Ula, which has raised over $ 30 million and courted many high-profile investors, is slowly getting closer to adding one of the most important tech profiles to its capitalizable.

The Jakarta-based startup, which counts B Capital Group, Sequoia Capital India, Lightspeed Venture Partners and Quona Capital among its existing investors, is in advanced stages of talks to finalize a new round of more than $ 80 million in which Jeff Bezos, the founder of Amazon, is also investing, according to two sources familiar with the matter.

The round could close as soon as this month.

Bezos’s interest in Ula, which operates a business-to-business e-commerce platform, comes at a time when Amazon has either not entered most of the Southeast Asian nations or maintains a limited presence there.

Ula’s public relations representatives did not respond to requests for comment on Saturday.

Ula helps small retailers solve the inefficiencies they face in supply chain, inventory and working capital. It operates a wholesale e-commerce marketplace to help store owners store only the inventory they need and also provides them with working capital.

The startup was founded by Nipun Mehra (a former Flipkart executive in India), Alan Wong (previously with Amazon), Derry Sakti (who oversaw the operations of consumer goods giant P&G in Indonesia), and Riky Tenggara (previously with Lazada). and aCommerce).

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