Haven’t seen a really funny, wonderfully mad beer commercial lately? This one for Anheuser Busch’s Bergenbier, directed by Peter Dietrich, will fix that.
Here’s its blurb: “A tree named Jack has been growing up in the mountains. Just like a human being he struggles with all kind of daily challenges. The mishaps in his day remind you of well-known situations you experience too often. At the end of the day Jack would love to have a drink with his friends. But he can’t, since he is just a tree, stuck in the ground. Luckily, you are not like Jack. Hang out with your friends and grab a Bergenbier.”
Credits:
Client: Anheuser Busch InBev
Production Company: MME
Director: Peter Dietrich
DOP: Radu Fulga
Colour Grading: Bernie Greiner
Executive Producer: Valentin Antofi
Post Production: Juice & Acht
Music Production: Hush Hush
Agency: Cohn & Jansen
Group Creative Director: Andrei Besliu
Production Director: Ilinca Dumitrescu
